Understanding RPM: The Key Metric for Publishers and AdSense Earnings

Understanding RPM revenue per 1000 pageviews for publishers and AdSense earnings

Understanding RPM (Revenue Per Mille) helps publishers measure how much revenue a website earns per 1,000 pageviews. This guide explains what RPM is, how it’s calculated, why it matters for AdSense earnings, and how publishers can improve RPM using proven strategies in 2026.