Free CPM Calculator to Measure and Improve Your Ad Performance

A precise CPM calculator that helps you calculate your cost per thousand impressions and understand key metrics like RPM, CPC, and CTR. Plan smarter, reduce ad costs, and optimize your campaigns with accurate, real-time results.

"CPM calculator illustration with glowing neon blue design"
"CPM calculator illustration with glowing neon blue design"

Measure the real cost of each click to manage paid campaigns and control your advertising budget.

Access four essential advertising metrics in one place. Instantly calculate your CPM, revenue per thousand views (RPM), cost per click (CPC), and click-through rate (CTR) to understand your ad performance with precision.

Calculate CPM, RPM, CPC, and CTR in One Simple, Powerful Tool

See how much you earn per 1,000 page views to optimize monetization and track growth effectively.

Find your click-through rate and analyze how users respond to your ads with clear, real-time insights.

Determine how much you pay for every 1,000 ad impressions with accurate CPM formulas and instant results.

Explore the full calculator suite

For advanced tips, read our CPM article

Learn more about CPM, RPM, CPC, and CTR in our full advertising glossary.

Explore more CPM & advertising insights in our Blog.

This tool saved me hours by instantly calculating all my ad metrics—super handy!

J. Lee

Smiling person working on a laptop with graphs and charts on the screen.
Smiling person working on a laptop with graphs and charts on the screen.

★★★★★